Industry-specific business software for SMEs (clients, bookings, quotes, client portal)
A business system shaped around how your industry works — clinics, salons, renovation, auto services and more.
Most off-the-shelf business software is built for everyone, which means it fits nobody exactly. A dental clinic, a hair salon, a renovation company and a car service work in completely different ways — yet they are all expected to squeeze their day into the same generic CRM, a spreadsheet and a WhatsApp group.
This service builds a business system shaped around how your industry actually works: your clients, your appointments, your quotes and your follow-ups in one place, in your language, with your brand. It is not built from scratch on every project: it rests on a proven core (client records, bookings, quotes, client portal, automatic emails) that is already running in production, so you get a tailored system at a fraction of the usual custom-software cost and time.
Industries I build for
- Dental and medical clinics
- Treatment plans as branded quotes with online acceptance and payment by instalments.
- Check-up recalls every 6 months and reminders before every appointment.
- Works alongside your clinical software — patient records and X-rays stay where they are.
- Hair and beauty salons
- Online booking per stylist, deposits by card to cut no-shows.
- Client card with history, colour formulas and notes.
- Loyalty points, "we miss you" messages and review requests.
- Renovation, construction and installers
- Site visit → quote → contract → invoice in one flow.
- Quotes with materials and labour, accepted online, followed up automatically.
- Project status visible to the client in their own portal.
- Auto services, real estate agencies, training providers and more
- Service history per vehicle, viewing schedules per property, course groups and attendance.
- If your industry is not listed, the process audit maps it — the core adapts to it.
Three ways to work together
- Own it — one-off build: A system built for you that you own outright. No licence, no monthly fee: it runs on your own server or simple hosting (around $60–80 a year) and a yearly monitoring fee keeps an eye on it.
- With ongoing care: The same system with continuous monitoring, updates, backup checks and small monthly changes for a flat $45/month — nothing to worry about.
- Licence — ready to use: No development at all: the ready platform is configured for your business for a one-off setup fee, then $89/month with hosting, updates and support included. On a 5-year contract the setup fee is credited back.
What the system includes
- Clients and history: Every client, every appointment, quote, invoice and message on one screen, searchable and exportable.
- Bookings and calendar: Online booking, staff calendars, automatic reminders by email (WhatsApp / SMS as an extra).
- Quotes that sell: Branded PDF quotes, online acceptance, open tracking and automatic follow-ups on day 3, 7 and 14.
- Client portal: Clients see their appointments, quotes, invoices and documents in their own account.
- Integrations: Invoicing (SmartBill / Oblio with e-Factura in Romania, Xero or QuickBooks elsewhere), payments by Stripe or Netopia / euplătesc, Google Calendar.
- Your data, your system: GDPR-conscious design, daily backups, role-based access for your team. You own the data.
How we work
- 1. Process audit: We map how your business runs today and what slows it down. You get a blueprint and a fixed-price quote.
- 2. Build on a proven core: I tailor the screens, data and automations to your industry — no generic template, no reinventing the wheel.
- 3. Launch and training: Data import, team training and a smooth switch-over. Delivery within 30 days, 3 revisions included.
- 4. Care: Hosting, backups, updates and support, so the system keeps working while you focus on clients.
Frequently asked questions
Is this a template or truly custom software?
It is custom software built on a proven core. The common parts (client records, bookings, quotes, portal) are already tested in production; everything around them is shaped to your industry and your way of working. That is why it costs a fraction of a from-scratch build.
Do I have to pay a licence or monthly fee?
Only if you choose the licence model. With a one-off build the system is yours: you pay for simple hosting and, if you want, a small yearly monitoring fee. The care plan and the licence are options for those who prefer not to think about maintenance at all.
Where does the system run?
With an own-system package, on your own server or hosting (a standard hosting plan is enough for most small businesses) — I set it up for you. With the licence, on our EU servers, with backups and monitoring included.
Why not just use HubSpot, Pipedrive or a booking app?
Generic tools cover the average business. They rarely handle a dental treatment plan, a renovation quote with materials, or invoicing straight into e-Factura — and you pay per user forever. Here the system follows your process, speaks your language and you are not locked into per-seat pricing.
Can it work with the software I already use?
Yes. Invoicing (SmartBill, Oblio, Xero, QuickBooks), payments (Stripe, Netopia, euplătesc), calendars and many other tools connect through their APIs. Clinical or accounting software usually stays as it is; the new system works alongside it.
How long does it take?
Within 30 days from the approved blueprint for the packages listed. Larger platforms are split into stages, each delivered on its own deadline.
What about GDPR and patient or client data?
Data is stored in the EU, access is role-based, backups run daily and only what is needed is collected. For clinics, medical records stay in your clinical software; this system handles appointments, communication and quotes.
Do I need a mobile app?
Not necessarily. The system works in the browser and can be installed on phones as a web app. A native iOS and Android app is available as an extra when your clients would use it regularly.
